Hans van Leeuwen – Freelance E-commerce Manager & Marketplace Specialist (Amazon & Bol.com)

Available for freelance & interim e-commerce roles — Amazon & Bol.com specialist (NL/EU)

I'm Hans van Leeuwen — a freelance e-commerce manager based in Amersfoort, Netherlands, specializing in Amazon marketplace management, Bol.com optimization, marketplace growth, product data optimization, and AI-assisted e-commerce operations. As an experienced interim e-commerce manager in the Netherlands, I help brands across the Netherlands and EU turn digital channels into revenue engines.

Based in Amersfoort, Netherlands. Available for NL & EU projects.

Request a 7-point Amazon NL & Bol.com marketplace audit | Amazon & Bol.com case studies | Connect on LinkedIn

Proven Results

70% market share on Amazon NL (earplug category, Nielsen Data)
20% weekly sales increase via targeted marketplace campaigns
Out-of-stock rates below 2% through forecasting & logistics

Amazon & Bol.com Marketplace Management (NL/EU)

Amazon Marketplace Management — Listing optimization, A+ content, Amazon Ads (Sponsored Products, Brands, Display), pricing strategy, and operations.
Bol.com Optimization — Content optimization, Bol Ads management, catalog management, and performance analytics on the Netherlands' largest marketplace.
Marketplace CRO & Growth — Data-driven conversion rate optimization, A/B testing, and revenue scaling for e-commerce businesses.
SEO & Content Strategy — Search-first content strategies that drive organic traffic and improve marketplace rankings. UX design focused on reducing friction.

Core Deliverables

Marketplace audit & growth roadmap
Product listing optimization (SEO, A+ Content, images)
Amazon & Bol.com advertising management (PPC)
Conversion rate optimization & A/B testing
Catalog management & inventory forecasting
Monthly performance reporting & insights

Engagement Model

Discovery — Audit your current marketplace presence, identify quick wins and long-term growth levers.
Strategy — Build a tailored action plan with KPIs, timelines, and clear ownership.
Execution — Hands-on implementation from listing optimization to ad campaigns with weekly check-ins.
Scale — Iterate based on data, expand to new channels, and compound results over time.

Industries & Categories

Health & Personal Care, Consumer Electronics, Automotive Parts, Home & Garden, Sports & Outdoor, Beauty & Cosmetics, Food & Supplements, Fashion & Accessories.

Frequently Asked Questions

What marketplaces does Hans van Leeuwen specialize in?: Hans specializes in Amazon and Bol.com marketplace management, including product listing optimization, advertising (Amazon Ads, Bol Ads), A+ content creation, catalog management, and growth strategy.
What e-commerce services does Hans offer?: Hans provides marketplace management, conversion rate optimization (CRO), UX design for e-commerce, SEO & content strategy, data-driven analytics, and digital commerce consulting for brands across the Netherlands and EU.
Is Hans van Leeuwen available for freelance or contract work?: Hans is based in Amersfoort, Netherlands and available for e-commerce management roles, consulting, and freelance marketplace projects. Contact via LinkedIn or email for availability.

© 2026 Hans van Leeuwen | Freelance E-commerce Manager | Amersfoort, Netherlands

Working across the Netherlands (Amersfoort, Utrecht, Amsterdam, Rotterdam) and EU.

Freelance E-commerce Manager · Amazon & Bol.com Specialist

Freelance E-commerce Manager — strategy, growth & design

Grow Amazon NL & Bol.com revenue with a hands-on interim marketplace lead

I'm Hans van Leeuwen — a freelance e-commerce manager and marketplace consultant based in Amersfoort. I specialize in Amazon, Bol.com, and scalable marketplace growth. I help brands across the Netherlands and EU turn digital channels into revenue engines.

Explore my Amazon NL & Bol.com case studies with measurable results or read Amazon & Bol.com optimization articles.

Based in Amersfoort, Netherlands · Working with brands across Amsterdam, Utrecht, Rotterdam & the wider EU

View Amazon & Bol.com case studies Get a 7-point marketplace audit Book a 30-min Amazon NL & Bol.com growth call

Response within 48h · No obligation · For brands & retailers on Amazon NL & Bol.com

70% market share on Amazon NL (earplug category, Nielsen Data)

Challenge: Competitive earplug category on Amazon NL. Action: Full listing overhaul, A+ content, and Sponsored Products strategy. Result: 70% market share within 18 months.

20% weekly sales increase via targeted marketplace campaigns

Challenge: Stagnant weekly revenue on Bol.com. Action: Launched targeted Bol Ads campaigns and seasonal bundles. Result: 20% week-over-week sales increase.

Out-of-stock rates below 2% through forecasting & logistics

Challenge: Frequent stockouts hurting Buy Box. Action: Built demand forecasting model and optimized logistics. Result: Out-of-stock rate reduced to below 2%.

Who I help

Brands I work with

D2C brands scaling into Amazon & Bol.com
Category leaders defending market share on marketplaces
Brands entering the Dutch & EU marketplace landscape
Companies seeking an interim e-commerce manager or marketplace strategist

Problems I solve

Common challenges I tackle

High ACOS eating into ad profitability
Low conversion rates on product detail pages
Stockouts and Buy Box loss due to poor forecasting
Listing suppression and catalog compliance issues
Weak organic ranking and poor indexing on Amazon or Bol.com
No clear marketplace strategy or KPI framework

Amazon & Bol.com Services

Amazon & Bol.com Marketplace Management (NL/EU)

Amazon Marketplace Management

Listing optimization, A+ content, Amazon Ads (Sponsored Products, Brands, Display), pricing strategy, and operations. Your Amazon NL specialist for scalable growth.

Bol.com Optimization

Content optimization, Bol Ads management, catalog management, and performance analytics. Hands-on Bol.com consultant for the Netherlands' largest marketplace.

Marketplace CRO & Growth

Data-driven conversion rate optimization (CRO), A/B testing, and revenue scaling. Reduce friction, improve Buy Box win rate, and grow profitably.

SEO & Content Strategy

Search-first content strategies that drive organic traffic and improve marketplace rankings. UX design focused on reducing friction and increasing conversions.

Amazon NL specialist →Bol.com consultant →Interim e-commerce manager →AI e-commerce automation →Amazon NL marketplace case studies →Amazon & Bol.com optimization articles →About Hans →

What You Get

Core Deliverables

Marketplace audit & growth roadmap
Product listing optimization (SEO, A+ Content, images)
Amazon & Bol.com advertising management (PPC)
Conversion rate optimization & A/B testing
Catalog management & inventory forecasting
Monthly performance reporting & insights

How It Works

Engagement Model

1

Discovery

Audit your current marketplace presence, identify quick wins and long-term growth levers.

2

Strategy

Build a tailored action plan with KPIs, timelines, and clear ownership.

3

Execution

Hands-on implementation — from listing optimization to ad campaigns — with weekly check-ins.

4

Scale

Iterate based on data, expand to new channels, and compound results over time.

Interim & Freelance

Interim E-commerce Manager for Amazon NL & Bol.com

Looking for a hands-on interim e-commerce manager or freelance marketplace consultant? I work as an interim lead, account manager, and marketplace specialist for brands seeking structural growth on Amazon Netherlands and Bol.com. From strategy to day-to-day execution — available per project or on contract.

Industries & Categories

Sectors I Work With

Health & Personal CareConsumer ElectronicsAutomotive Parts & AccessoriesHome & GardenSports & OutdoorBeauty & CosmeticsFood & SupplementsFashion & Accessories

FAQ

Frequently Asked Questions

: Hans specializes in Amazon and Bol.com marketplace management, including product listing optimization, advertising (Amazon Ads, Bol Ads), A+ content creation, catalog management, and growth strategy.
: Hans provides marketplace management, conversion rate optimization (CRO), UX design for e-commerce, SEO & content strategy, data-driven analytics, and digital commerce consulting for brands across the Netherlands and EU.
: Hans is based in Amersfoort, Netherlands and available for e-commerce management roles, consulting, and freelance marketplace projects. Contact via LinkedIn or email for availability.

More questions? Send a message or connect on LinkedIn.